BIRMINGHAM, Ala. (WIAT) — Every time you log on to Facebook the social network is tracking your online habits. They want to know which advertisements you’re interested in. The social networking service is not only logging your habits on their site the company is also following your activity on other sites.
Connie Guglielmo, Editor in Chief of CNET says, “it’s not just logging the stuff within Facebook, now they’re going to be looking at external websites that your logging in through your Facebook account.”
For example if you click on a retailer’s website through Facebook and start looking at new televisions your Facebook news feed could start showing television ads soon after.
Soon there will be a new feature that will give you an explanation of why the ad was placed. The feature also allows you to tell Facebook which ads you want. Facebook will also allow users to opt out of some features.
Experts say you can also limit how much websites track you by deleting your browsing history.
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